Matt of HIT Web Design's tech support team gives you a few quick tips on how to make sure that you are choosing your keywords correctly!
1. Know your site - Be able to describe your site in 3 words or less. 2. Know your audience - What are they looking for, where are they, what demographic do they belong to. 3. Know you competition - Who are they, where are they, and can you emulate them.
Matthew in the Technical Support Department at HIT Web Design shares some great tips on how to make sure that your content is working for you on your site, and how to be a bit more effective so that you can rank higher on the search engines.
Tip 1: Write Articles - Demonstrate to your audience and to search engines that you are going to provide the most complete and comprehensive coverage of your products and services by having lenghty articles about what you do.
Tip 2: Updates - As you write those articles you update your site. Demonstrating to search engines and to yoru site visitors that you are a site that needs to constantly be revisited as it is adding new and unique content all the time!
Tip 3: Blogs - You built your website because you are passionate and you love what you do. Share your passion for your industry, give tips, tricks and assist people! Establish yourself as an industry leader!